It’s hard to keep track of all the products and services that we subscribe to each month. All we see is money deducted from our accounts for services that we might not even need or want anymore. A company has a product that keeps track of all of your subscription fees on websites, apps, services, etc. over the years.
For this second capstone project, the assignment was to create a mobile-friendly platform for a financial subscription tracking application. The company had only previously launched a desktop-only website and now needs to create a mobile version of its product that can be used by a broader audience.
My role: UX Designer
Research Synthesis | Scope, Persona, Journey, User Cases, Guerrilla Usability Testing
Rapid Prototyping | User flows, wireframes, hi-fi prototypes
Capstone Project #2 - University of South Florida Bootcamp
2 Months - Start to Completion
THE PROBLEM:
THE SOLUTION:
THE MOTIVATION:
This company has only launched a desktop-only website that is not mobile-friendly and now needs to create a mobile version of its product that can be used by a broader audience.
Create a mobile platform for financial tracking resources and create high-fidelity designs to create a great user experience and visually appealing application.
With more than half of potential users on mobile devices, Having a mobile-friendly application will ultimately result in more users and more business for the company.